We are in the process of developing our “tech touch” strategy
through using both Outreach and Programs through Journey Orchestrator. Our goal of leveraging this approach is related
to driving the improvement of performance outcomes and strengthening the relationship with our
clients at different moments in time in their lifecycle. Examples of programs we are looking to build
out are the following:
Theme: Welcome/Introductions: Goal is to introduce the client to their
CS Team and understand the services they can expect
Theme: Client Performance: Goal is to support clients with their
ramp-up on our software/services by providing milestone based
communications regarding their performance
Many of the approaches I’ve been reading about are more
about adoption/usage of products and this does not completely align with the strategy
we are developing.
Interested in hearing
from other users who are leveraging a similar approach and learning any key
take-aways/lessons learned you’ve noted along the way. Thanks
in advance!!
Best answer by darkknight
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