Currently Active users are those who was seen at least once in the last 7 days is really not how we (and I'm sure many other customers) as Active. I wish that there is more sophisticated filterings such as: Last seen at least x days out of the last x days, or number of visit in the last x days is greater than x.
The number of visit in the last x days is greater than x seems doable since that data is captured in PX already:
Better definition of Active Users
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We would like to ensure Active users definition captures our understanding of an active user which is they have done a specific event or set of events rather than just logged in.