Quick question. Can a sponsor tracking CTA be triggered from SFDC? For instance, if I have a the Active button on my contact checked, and they leave, and I uncheck that button, could that change trigger the CTA to fire? Or, is tracking through LinkedIn, the Gainsight database, and a manual change the only way to track Sponsor changes?
Best answer by john_apple
You can build a Rule to create a CTA from something happening in Salesforce. You could either use the Events framework to act as listener for that change and create a CTA when that checkbox changes to False OR you can make the Rule query for Contacts that are false and last modified date of today. The second method would work unless a change was made to a contact that was already false, which you could solve by tracking the history of that field in order to find just contacts that changed from true to false today.